Enza Zaden’s tomato demo greenhouse opened in style

Friday, 22 April 2011

Enza Zaden’s tomato demo greenhouse in De Lier (The Netherlands) was officially opened on the afternoon of Thursday 21 April 2011. Visitors were given a warm welcome and the opportunity to view the more than sixty different tomato varieties. While drinks and nibbles were enjoyed by all, the new and existing tomato varieties were discussed in the beautiful presentation area.

Flavour is an important factor in making clear distinctions within the tomato market. Enza Zaden’s tomato demo greenhouse and the Timing Taste concept form an effective tool in this respect. Tomato varieties will be observed and compared in the tomato demo greenhouse. With the Timing Taste concept, Enza Zaden is sharing its knowledge and experience in the fields of flavour, timing and marketing. The presentation area of the tomato demo greenhouse is ideal for discussions and for sharing expertise. Consulting the entire chain means that the parties can join forces, and this brings benefits for all the parties concerned.

The successful afternoon was concluded in style with a delicious buffet.

Visit the demo greenhouse
Enza Zaden’s tomato demo greenhouse can be visited by appointment. Interested parties can make contact with their representative or send an e-mail to timingtaste@enzazaden.nl marked for the attention of Martine Homan, marketing assistant at Enza Zaden.